Once upon a time, a raft of consumer bankruptcy lawyers were lost in Googleland.
The landscape was littered with pandas and penguins.
No one could find the lawyers; the lawyers couldn’t find clients….
Is that a familiar tale?
For some enterprising lawyers, the story will have a happy ending. They will spend a day with Jay Fleischman and me unpacking the consumer lawyer’s Essential Online Marketing Toolbox.
They’ll become familiar with the tools that allow them to harness the internet to become visible in their communities.
We’re packing the basics of what we know about creating content that people want to read; becoming visible to search engines; and measuring your progress into a single day.
Whether you’re new to this internet stuff or have a website that underperforms, we’ll show you both things that you can implement the following day, and aspirational stuff for expanding both your on line and real world networks.
Our aim is to empower you to market your practice with new skills and elbow grease. We assume more time than money to do the job.
We advocate that you understand what a website can do and that you have a central role in the strategy and content. Even if you can afford to farm this stuff out to contractors, the product is generally inferior to a site you understand and promote.
This one-day event will be held in Pasadena, CA on December 8, 2012. It’s an all-day workshop for a limited number of people, so if you’re interested then you likely want to sign up now.
Click here to learn more. As an added incentive, enter mastery into the promotional code field to save $130 off the registration fee.